Analytics and reporting
We make marketing measurable: where every lead came from, what it cost and what it earned. Budget decisions stop being guesswork.
What we set up
Tags and pixels
GA4, platform pixels and correct event tracking across the site and landing pages.
Events and goals
Form submissions, phone taps, messenger clicks — every meaningful funnel step is captured.
Sources and UTM
Consistent UTM tagging so leads never collapse into “direct traffic”.
Dashboards
Spend, leads, cost and conversion in one live report.
Regular reviews
A report with conclusions: what to scale, what to cut, where the funnel leaks.
How the work goes
- 01
Brief and audit
We review the product, audience, current channels and numbers: what already works and what drains the budget.
- 02
Strategy and plan
We shape the offer, map the funnel and define channels, hypotheses and target metrics.
- 03
Infrastructure
Landing pages, analytics, automation and lead handling — before the first dollar of ad spend.
- 04
Launch and testing
We start with test combinations, measure cost per lead and cut whatever does not pay back.
- 05
Scaling
We reinforce the winning combinations, expand channels and report in money, not clicks.
Frequently asked questions
What do you need from us?
Access to the website, ad accounts and CRM if you have one. The rest is on us.
Does it work if leads arrive in messengers?
Yes. Telegram and WhatsApp clicks are tracked as events, and deals can be tied to the source through CRM.
Can analytics work without a CRM?
Basic tracking, yes — it shows cost per lead. Revenue payback requires a CRM or at least recorded deals.